RT Journal Article A1 Emilda Kuspraningrum A1 Rika Erawati A1 Sukapti Sukapti A1 Febri Noor Hediati A1 Sonny Sudiar A1 Mahendra Putra Kurnia A1 Kamilah Dwi Kurniawati A1 Rofiqul Ulum T1 Tracing the cultural heritage of Mahakam Ulu: Towards a strategy for cultural advancement JF Priviet Social Sciences Journal YR 2026 VO 6 IS 2 SP 156-169 DO 10.55942/pssj.v6i2.1321 AB This study aims to explore the potential, challenges, and efforts that can be undertaken to advance the culture of Mahakam Ulu Regency, East Kalimantan. The regency possesses a diverse cultural heritage, particularly from the Dayak community and its various subgroups, which is reflected in cultural advancement objects such as oral traditions, manuscripts, rites, traditional knowledge, local technology, arts, language, folk games, traditional sports, and cultural heritage sites. This study employs a descriptive qualitative approach through document analysis, involving an examination of various written sources, including government documents, and academic publications. The findings indicate that strategies to preserve the cultural diversity of Mahakam Ulu must be implemented comprehensively and collaboratively, especially amid the influences of modernization, the lack of cultural practitioner regeneration, and limited human resources and preservation funds. Efforts to advance culture have been carried out through protection, development, utilization, and fostering, integrated into local tourism development K1 Culture, Mahakam Ulu, Strategy for Cultural Advancement LK https://journal.privietlab.org/index.php/PSSJ/article/view/1321 ER